Following wild camels of the orient, Philips Healthcare now sends 45 high performance turtles, dressed in pugnacious athletes’ outfits, into the race. As with the successful Camel Race in 2009 the turtle race also displays the sales of the sales representatives and so with boosting their competitive spirit in a playful manner.

Besides the Beach-Race being an internal marketing tool, the intranet application furthermore transmits extensive information regarding currently running as well as upcoming sales, and so creating a good mix of fun and information for the sales team, which already made the predecessor of last year such a success.

With the Philips Turtle Race GSDH creative advertising agency expands their continuous collaboration with Philips following a number of Website-, Intranet- and 3D Animation-Productions further. We enjoy this fruitful partnership and would like to take this opportunity to thank Philips very much for all the trust in us and the wonderful teamwork!

Let’s go: Ready – Steady – Go!

Check it out: The Philips Turtle Race